We’re so used to seeing the big brands. We see their ad campaigns and outputs so often that we sometimes forget something really obvious: How did these big companies become big?
The simplest things are often the most difficult. How hard should it be to come up with a single content idea? Considering it’s a few words, you’d think it would only
Copywriting sometimes feels like one of those elusive skills that only the best of the best professionals truly possess. They know how and what to write to increase conversions, and
2015 saw some significant shifts in how local businesses used social media for marketing, many of which will continue in 2016. Below, I outline seven of the top trends taking
Although marketing through social media is the norm, Twitter is still an enigma for many. I can’t recount just how many times I have heard business owners and marketers tell
Very few writers really know what they are doing until they’ve done it. – Anne Lamott This quote from Anne Lamott resonates with me quite a bit. I seldom know